by Heather

Supporting Women in Research (WIRe)

Media Alert

9 September 2020


InsightsNow becomes corporate donor supporting Women in Research (WIRe) 

Donorship will support key programming for diverse groups in market research around the globe 

InsightsNow, an award-winning behavioral research firm, has signed on as corporate donor to support Women in Research, a global networking organization in the market research industry. Women in Research advocates for women and minority groups in the market research industry by creating opportunities, fostering inclusion and supporting diversity. InsightsNow’s contribution will be used to help grow and promote key programming of the nonprofit organization, such as worldwide educational events, mentoring and equal representation initiatives.  

WIRe small_logo About InsightsNow
InsightsNow, an award-winning behavioral research firm, partners with companies across a wide array of industry verticals to accelerate marketing, branding and product development decisions for disruptive innovations achieving a cleaner, healthier world. Insights are provided via custom solutions and assisted DIY tools based on proprietary behavioral frameworks to help find answers faster, improving your speed-to and success-in market. 

 About Women in Research 

Women in Research (WIRe) was founded by Kristin Luck in 2007 as a small networking group for women in the Los Angeles market research community. WIRe has since evolved into a global networking group for women in all parts of the industry, holding events all around the world. Beyond networking, WIRe events also facilitate leadership, entrepreneurship, mentoring and other career development goals. By empowering and nurturing relationships, WIRe’s goal is to develop and accelerate women in their market research careers.