Behavioral strategies for contextual relevance.
At InsightsNow, we believe that to create product experiences people love, you have to understand and influence key consumer ‘Moments’.
Within Moments there are 8 opportunities, across product and brand strategy, to make a change in consumer habits by applying our behavioral techniques.
It is hard to align product and brand strategy – but it is essential to create experiences people love.
Our moments-based behavioral approach helps visionary product leaders activate insights and align product and brand strategy to build a healthier, happier world.
Unique behavioral approaches to uncover the pivotal moments that inspire innovative products
Moments-centric techniques to uncover behaviors and sensory cues that motivate consumers