A Discussion with Industry Luminaries
Recorded January 25, 2024
Greg Stucky
Chief Research Officer
InsightsNow
Daniel Protz
CEO & Founder
FlavorWiki
Marcia Young
Former Head Global Insights at Mondelez
Advisor to FlavorWiki
Hear from industry luminaries Daniel Protz and Marcia Young in our upcoming webinar, where we dive into the journey of reinventing sensory profiling for competitive benchmarking. Understand the best path to gaining a clearer picture of your product’s strengths and weaknesses, enabling you to improve competitiveness in crucial moments of use.
My takeaways?
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- Industry insights: Common challenges and impact on product performance and consumer satisfaction
- Uncovering what truly drives consumers: Understanding the impact of in-moment sensory experiences to product profiling
- Beyond liking: A paradigm shift in performance metrics to uncover what truly drives product success
- Your path to reimagining your approach to securing consumer choice and winning the moment
Bring your questions.
View the Recording