Did We Make Food Too Enjoyable? Navigating the Ultra-Processed Food Challenge

Did We Make Food Too Enjoyable? Navigating the Ultra-Processed Food Challenge

Date:  Thursday, March 20, 2025   1 pm ET  

We are taking a hard look at the impact of ultra-processed and hyper-palatable foods — and what the food industry can do to tackle this pressing challenge in the current consumer landscape. Consumers are often confused by messages about food and health, and many are changing their consumption behaviors due to health concerns.

We’ll explore

  • How making highly palatable food has unintentionally contributed to the obesity epidemic
  • The confusion around ultra-processed foods and their health effects
  • The classification of food and alignment with nutritional quality
  • How to spur healthier consumer habits by aligning products with consumer behavior (going beyond liking)
  • Your role in overcoming the ultra-processed challenge

Learn how to empower consumers to make informed choices by promoting slower eating and healthier habits.

Discover the insights you need to align with consumer needs and drive positive change in consumer behavior.

Dave Lundahl

Dave Lundahl

CEO

InsightsNow Inc.

Greg Stucky

Greg Stucky

Chief Research Officer

InsightsNow

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